How do they do it?
Seriously, how do they do it? I have a few computers (four not counting work machines). It’s a fair collection of horsepower. And yet somehow Jonathan Ives has managed create something that, despite being a step back from anything I have in terms of power, I still want it. Badly. Like I dream almost daily about how I could get one. Selling my current laptop of choice even though it’d be a slight downgrade in terms of performance and storage simply isn’t an issue. For me, as long as you have enough RAM, it’s the hard drive that’s the real bottleneck—not the CPU.
Apple, I hate you. You’ve figured out how to generate lust. In spades. It has more sex appeal than Natalie Portman. Fortunately I have (some) self-control. I refuse to get a MacBook Air until: 1. larger, faster, cheaper SSD (it’s only a matter of time) and 2. more RAM (2GB? o rly? I want 4GB).
Sigh.
Edit: You know, thinking about it, I realized I don’t really care about the RAM but the SSD would be nice. Either way, I’ll take one as is. Time to save up!


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